Tuesday, October 18, 2016

The mystery behing re-branding our home grown brand - Kabab Mistri


A lot of experimentation went down before we got our second bands 'Kabab Mistry' to Deli NCR. 

My opinion was that the original logo was powerful in itself, while our agnecy and the husband thouht otherwise. (Men i tell you) 

Hence, started the run to prove ourselves right. 

The idea: Using the orignal logo, and changing to tone of the images and the way text was to be written on it, decided to give the kababs a more international franchise feel. After all that's what you feel, when you hear the brand name. (That maybe you've heard of it before, that there must be a long decades stabding legecy behind the


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